C9 Hotelworks’ Latest and Archived Market Research Reports and Press Releases.
Market Research
- Phuket at the Crossroads AMCHAM Phuket. November 30, 2011
- Samui Hotel Market Update Mid Year Edition August, 2011
- Phuket Hotel Market Update Mid Year Edition August, 2011
- Bali Hotel Branded Villa Market July, 2011
- Phuket 2010 Hotel Market Update January, 2011
- Luang Prabang 2010 Hotel Market Update May, 2011
- Phuket 2010 Luxury Villa Market Update May, 2011
- GlobalHospitalityNetwork.com GHN Market Report - Phuket. March, 2011
- Samui Hotel Market Update. February, 2011
- AOCAP. Phuket Visitor Profile - Leading Market Indicator. October, 2010
Click here to download this as a PowerPoint presentation: Download.(1 MB). - Phuket Luxury Villa Market Update September, 2010
- Phuket Hotel Market Update August, 2010
- Samui Hotel Market Update July, 2010
- AMCHAM Luxury Resort Market Update. Phuket and Samui April 21, 2010
2.1MB may take up to 2 mins to download. - Samui 2009 Hotel Market Update April, 2010
- Phuket Hotel Market Update January, 2010
- Phuket Shared Ownership Market Report October, 2009
Click here to download the AOCAP PowerPoint presentation: Download.(2.4 MB). - Phuket Luxury Villa Market Update September, 2009
- Phuket Hotel Market Update August, 2009
- Samui Luxury Villa Market March, 2009
- Phuket Luxury Villa Market January, 2009
- Phuket Hotel Pipeline January, 2009
Press Releases
August 23, 2011
Battle of the Brands as Koh Samui Goes Global
An influx of international hotel chains to the third largest island in Thailand – Koh Samui – is setting the stage for fierce brand competition.
August 9, 2011
Phuket Arrivals Forecast to Top Four Million in 2011
With tourism numbers surging, Phuket Airport is expecting a record four million passenger arrivals this year.
July 20, 2011
Eat Pray Sell Drives Bali Hotel Villa-Fication
Much like the Julia Roberts Hollywood movie Eat Pray Love that spurred new destination brand recognition, Bali is enjoying a golden era in its tourism and property sectors.
July 7, 2011
Sri Lankan Gold Coast Next Asian Boom Market
Sri Lanka’s resort real estate sector is set to be Asia’s next success story according to market research conducted by leading international property consulting firm C9 Hotelworks.
February 10, 2011
Mega Projects Define Luang Prabang Dilemma
LUANG PRABANG, LAOS. One of Southeast Asias most charming cultural heritage destinations Luang Prabang is fast approaching a tipping point.
February 10, 2011
Koh Samui Airlift Hits Hotel Performance
Koh Samui's four-year hotel building boom is threatening to undermine the long-term success of the destination as supply outstrips an arrivals demand hamstrung by severely limited airlift, according to Samui Hotel Market Update 2010, released today by leading consulting firm C9 Hotelworks.
January 25, 2011
Best Year Ever for Phuket Tourism Arrivals
Phuket passenger traffic smashed all previous records with 3.5 million arrivals during 2010 - or 22% growth over the previous year with new markets such as Russia and China emerging as the major drivers of growth.
August 18, 2010
Soaring Airline Arrivals As Phuket Leads Thailand's Tourism Recovery
Passenger traffic through Phuket International Airport surged 28% in the first half of this year compared to 2009, marking a dramatic recovery for the destination as it leads Thailand's tourism revival and a return to the boom year of 2007.
July 28, 2010
Samui Hotels Up USD25.5 Million In First Half of 2010
A sharp upswing in visitor arrivals to the resort island of Koh Samui translated into a USD25.5 million increase in hotel room revenue in the first six months of this year compared to H1 2009, according to research by leading consulting firm C9 Hotelworks' Samui 2010 Hotel Market Update.
January 25, 2010
Phuket Hotels Lose US$300 Million in Rate Plunge
Industry-wide discounting by Phuket hotels cost the industry on the island US$300 million in room revenue in 2009, according to the Phuket Hotel Market Update report compiled by leading Thailand consultancy C9 Hotelworks.
October 8, 2009
Report Shows Phuket Shared Property Ownership Is Multi-Million Dollar Sector
Shared ownership sales for Phuket represented USD61.2 million for 2008, validating the sector's stability despite the economic downturn, according to a recently released comprehensive research study into the industry.
August 4, 2009
Phuket Report Shows 48% Of All Hotel Projects Delayed
Up to 48% of all new hotel developments in Phuket are experiencing major construction delays triggered by the global economic downturn and concerns over Thailand's political stability, an authoritative report has found.
March 3, 2009
Samui's Luxury Property Market Faces Challenging Times
Global and domestic crises are worsening and moving through the first quarter of 2009 the market outlook forecasts an extremely challenging property market in Samui and other key resort areas in Thailand, according to C9 Hotelworks latest Samui Luxury Villa Market Report.
December 12, 2008
New Hotels Set to Open in Phuket Over Next Three Years
Development of new Phuket hotel properties remains strong, despite ongoing political issues in the country and international financial downturn. Thirty new hotels are at various stages of development with over 4,918 rooms due to hit the supply side over the next three years through 2011, according to market research conducted by leading Thailand hospitality consulting firm, C9 Hotelworks.
November 25, 2008 C9 Hotelworks Advises Developers of New Langham And Outrigger Branded Hotels in Phuket, Thailand.
March 11, 2008 Coveted Phuket 2008 Gekko Awards Announced at Glittering Ceremony
July 25, 2007 Phuket Hospitality Consultancy Delivers Gold in Prestigious PATA Marketing Awards
October, 2003 Bill Barnett Launches C9 Hotelworks in Phuket
TV Appearances
August 7, 2009
"Morning Talk" TV Programme
December 23, 2008 CNBC
Travel Woes
Assessing the business of travel amid the global economic downturn, with Bill Barnett, MD at C9 Hotelworks, speaking to CNBC's Martin Soong & Bill Barnett.
Press Coverage
Please note: some of these documents are quite large and may take several minutes to download on slower internet connections.
January, 2012 Property Report South East Asia
Talking to Brando's Ghost
Facing the demons of failure in today's property market.
December 10, 2011 Phuket Gazette
Marketing Pros Call For Clarity In 'Brand Phuket'
The Greater Phuket chapter of the American Chamber of Commerce (AMCHAM) last Wednesday held constructive discussions about the evolution, direction and future of "Brand Phuket".
December, 2011 Property Report South East Asia
Honey, I Shrunk the Condo
Hollywood meets 'Propertywood' in a blaze of Technicolor glitter. The two may sound far from identical Siamese twins, but when attempting to go deep -- like those James Cameron submarines - into the amazing world of real estate contradictions and obstacles abound...
November, 2011 Prestige Magazine
Phuket Pleasures
Thailand's number one resort island pulls in additional pleasures for its growing number of visitors.
November, 2011 Property Report South East Asia
The Shape of Things to Come
The shifting sands of the global social and economic landscape continue to have a profound effect on Asia.
October, 2011 Property Report South East Asia
Hell and Brandation
Coming from the arcane science of market feasibility and analysis is one of those buzz–saw metrics we love to throw in reports is 'induced demand'. Essentially this is an answer to every question that puzzles man and womankind.
September, 2011 Property Report South East Asia
Bali's Branded 'Villa-fication'
A new mantra for property on the Island of the Gods has become "Eat, Pray, Sell". On the heels of an economic explosion in South East Asia's second largest economy, discretionary spending is on the rise.
August 10, 2011 Bangkok Post
Phuket's Tourism Boom Stretches Airport
With tourism numbers soaring, passenger traffic through Phuket Airport is expected to reach nearly 8 million this year, surpassing its designed capacity by 22%.
August, 2011 Property Report South East Asia
Peace Brings Property Hunters to Sri Lanka
Sri Lanka is staking its claim as an investment destination and building on a strong tradition of foreign property ownership to offer international buyers a range of appealing options.
July, 2011 Business Report Thailand
Phuket Climbs as Samui Flatlines
Phuket and Samui have long enjoyed most favoured status amongst international visitors to Thailand, but in an age of shifting markets, the Andaman Pearl is currently outperforming the Jewel in the Gulf.
June, 2011 Property Report Asia
Owning It - The Minority Report
Bill Barnett, founder and managing director of hospitality and property consulting firm C9 Hotelworks, negotiates the ownership maze in South East Asia.
May, 2011 Phuket Gazette
Phuket Property Review
Quarter 2, 2011 Phuket Magazine
Is Phuket's Golden Goose Laying Too Many Eggs?
Phuket's luxury property market is hardly a black and white affair. Nuances and subtleties are emerging which perhaps could fall into the bookshelves as 'chic noir'.
March 11, 2011 Phuket Property Report
Turning the Corner
The tourists are back in droves this high season in Phuket, but more arrivals may not bode well for the future health of the island's golden tourism goose.
March 2, 2011 South China Morning Post
Mainlanders Fuel Phuket Growth
Phuket's tourist portfolio has tracked significant changes in recent years, attracting Russian and mainland travellers to the Thai resort in ever growing numbers, and shifting away from its traditional pool of Europeans.
February 7, 2011 The Nation
Airport Capacity Hits Samui Hotel Business
The hotel business in Samui is facing tough times due to inadequate airport capacity and over development, according to C9 Hotelworks, a consulting firm.
November, 2010 Phuket Tatler
Phuket's Happy Trending
Despite Thailand's political troubles and a bumpy global economy Phuket enjoys strong tourism growth as it adapts to the changing tastes and demography of it's visitors.
October 17, 2010 Bangkok Post
Moving Away From the City
Bangkok investors eye chances in Phuket as 'ultra villas' sell well, By Nina Suebsukcharoen.
September 3, 2010 TTG Asia
Thailand: Briefing - Green Shoots Emerge
Koh Samui revs up for recovery through eco-friendly movement.
August 29, 2010 Bangkok Post
Samui Taking Flight Again
After taking a hard hit during the global slump, the island resort is showing strong signs of a recovery.
June, 2010 The Nation Property Guide Q2 2010
Samui Strikes Bonanza of Rooms
New luxury hotels comete for clients with deep pockets.
June 10, 2010 Tropical Living Magazine
Koh Samui Hotel. Supply Surges
The resort island of Koh Samui is experiencing growing pains as hotel supply hits 16,069 rooms, according to the Samui Hotel Market Update, an extensive research project into the market undertaken by leading Thailand consulting firm C9 Hotelworks.
May 10, 2010 Tropical Living Magazine
Cautious Recovery
As the world's economy is gradually rebounding from the recession, there are signs that the Phuket property sector has begun to show signs of recovery. As the dust from the credit crunch caused implosion begins to settle, the mood is one of cautious optimism.
May 2, 2010 Bangkok Post
Samui Stays Afloat
Tourist figures may be falling but the outlook looks optimistic.
March, 2010 Tropical Living Magazine
Phuket Hotels Lose USD300 Million in Rate Plunge
Industry wide discounting by Phuket hotels cost the industry on the island USD300 million in room revenue in 2009, according to the Phuket Hotel Market Update report compiled by leading Thailand consultancy C9 hotelworks.
February, 2010 Lux Magazine Winter Edition 2009/2010
Residential Suite
With a growing trend for private properties with access to first-rate hotel facilities and services, 2010 will see a boom in hotel-managed residences.
February, 2010 Lux Magazine Winter Edition 2009/2010
Eastern Promise
Forget the global financial meltdown. With über-exclusive super properties springing up in exotic locations across Asia, there's plenty of choice for those looking for a slice of the high life.
February, 2010 Property Report Thailand
Phuket is 'Desperate for New Launches'
The luxury property market in Phuket saw transactions worth THB1.1 billion during the five months ending November 2009.
February 7, 2010 Bangkok Post
Bali High, Phuket Not So Much
Bali was the magic word when it came to Asian resort destinations in the late 1990s, before it was overtaken by Phuket.
February, 2010 Tropical Living
Phuket Luxury Property Sales Top THB1.1 Billion
Phuket's luxury property market saw transactions worth THB 1.1 billion for the period of July through to November 2009, according to market research by leading Thai consulting firm C9 Hotelworks.
October 30, 2009 Bangkok Post
Shared Ownership Gaining Momentum in Phuket
Shared ownership is speeding ahead in Phuket as developers repackage and reduce the prices of their products to cater to cost-conscious buyers even though the economy is improving, according to Bill Barnett, managing director of C9 Hotelworks.
November, 2009 Thailand Property Report
Phuket Fractional Ownership Sector Growing Fast
Shared ownership sales for Phuket represented US$61.2m for 2008, validating the sector's stability despite the economic downturn, according to a recently released comprehensive industry research study.
October, 2009 Property Report Thailand
Phuket Luxury Villa Transactions
Despite continued restrained demand in the broader property market, Phuket luxury villa transactions hit Bt3.5bn in the first half of 2009.
October 9, 2009 The Nation
Tourism Transforming Property Ownership
Shared and fractional holdings gather force as island province recovers.
October, 2009 Property Report Thailand Magazine
Trading Places
Already popular in more developed markets, the trend towards fractional ownership is growing in Phuket, and in the current economic downturn, it offers opportunities to enjoy luxury products that might otherwise be out of reach. Bill Barnett traces the emergence of the fractional phenomena.
October, 2009 Tropical Living Magazine
Market Watch - Looking for Columbus
If it were not for Christopher Columbus and his dogmatic vision that the world was not flat, perhaps we'd all be crowded into a claustrophobic continent called Europe. While personally I do like my morning espresso and a croissant from time to time, breakfast discussions lately have been dominated recently by talks of a flat property market in Thailand's premier destination Phuket.
September 13, 2009 Bangkok Post
Luxury is in Short Supply
The high-end property market in Phuket has only about 90 luxury villas to offer wealthy buyers.
September, 2009 Director Magazine
Investment Heart Failure
Looking at the current level of overseas institutional investment in the hospitality sector in Thailand is a bit like the search for bigfoot; be it myth or fact, it brings out sceptical opinions from most industry analysts. One thing is for sure, while the patient has been admitted to the hospital with a faint heartbeat detected, no one is quite sure as to the prospect of the recovery.
August, 2009 Bangkok post, Property
Change in Tourism Pattern
The current reduction in European travellers to Phuket is offset somewhat by a jump in domestic and regional tourists.
July, 2009 Tiger Tales, Tiger Airway's Inflight Magazine
The Hunted Castle
Economic turbulence needn't derail dreams of a second home in Phuket, though prospective, buyers would do well to heed a few words of expert advice.
June, 2009 Business Traveller
Going South
Thailand's island resorts have been magnets for property investment in the past decade. Phuket, Krabi and nearby regions are still bustling with new luxury projects and schemes.
June, 2009 Tropical Living in Thailand
MARKET WATCH: Life at the Top
May 10, 2009 Bangkok Post
The Long Road to Recovery
May, 2009 TTG Asia.com
Thai Go-Ahead
April, 2009 TTG Aisa.com
65 New Hotels by 2010
April 10, 2009 www.windowonlifestyle.com
Resort Trends. Who's Setting Benchmark for 'Chicness'?
March 10, 2009 Singapore Business Times
Investment in Thai Construction May Halve
March 1, 2009 Bangkok Post
No Discounts on Koh Samui
February 11, 2009 TTGTravelHub.Net
Phuket Seeing Inventory Increase
February, 2009 The Business Times
Empty Rooms, Falling Rates May Dog Hotels
May, 2007 www.Phuket.com
Property Focus - Phuket Vacation - Ownership
April, 2007 www.Phuket.com
Property Focus - Phuket Luxury - Properties
March, 2007 www.Phuket.com
Property Focus - Patong Condominiums
February, 2007 www.Phuket.com
Property Focus - Properties in Phang Nga