TO DISCUSS YOUR PROJECT OR LEARN MORE ABOUT OUR SERVICES:

  • This field is for validation purposes and should be left unchanged.

Banyan Tree Migrating Operations To ACCOR

Category: Hotels, Posted:02 Mar 2017 | 16:59 pm

I have been reading an interview with Banyan Tree Founder KP Ho by TTG Asia’s Raini Hamdi with interest.

Under the recent deal that has seen ACCOR purchase a stake in Banyan Tree of 5%, with the option of a further 5%, the role of operations will move to ACCOR with Banyan becoming more of a brand manager.

Meanwhile Banyan Tree have also  done a deal in China with Mainland real estate group China Vanke.

The goal of Banyan Tree China is to consolidate assets and clearly address mounting debt concerns of the group.

Looking at the deals externally, ACCOR who have been intent on getting into more distribution-led brands and the sharing economy is stepping backward into an operating model, whereas Banyan are moving into unknown territory.

To say the least, its complicated and much like the Marwood merger, the future no doubt holds many surprises.

 To read the interview CLICK 

Other News

Read more

Phuket’s Massive Bangtao Property Surge Set to Reset Destination

Category: Hotels|Real estate|Tourism, Posted:05 Nov 2023 | 11:08 am Phuket’s once-quiet beachside west coast community of Bangtao is experiencing an unparalleled surge in real estate development. According to new research from C9 Hotelworks, there are currently 7,842 condominium units (click to see upcoming project map). Added to the supply influx are just over 2,400 upscale and luxury homes, which equate to a pipeline of […]
Read more

New C9 Hotelworks Research Report on Hakuba, Japan Tourism and Property Market

Category: Real estate|Tourism, Posted:02 Nov 2023 | 15:19 pm C9 Hotelworks has released an exciting new market research report Habuba Tourism and Property Market Review. Hakuba, renowned for being part of the 1998 Nagano Winter Olympics, has evolved from a seasonal Australian-focused skiing destination into a year-round getaway.   It is located within a three-hour drive from Tokyo. The valley has witnessed increasing development, attracting […]
Read more

Tourism recovery and branded residences top C9 Hotelworks new Niseko market report

Category: Hotels|Tourism, Posted:31 Oct 2023 | 11:29 am C9 Hotelworks new Niseko Tourism and Property Review has just been released and shows a flight to brands. The report highlights that 74% of pipeline projects are branded. In the wake of Niseko’s official border reopening in October 2022, the area has witnessed a substantial influx of visitors, reaching 2.6 million in YTD2023. This represents […]
SiaJai logo

Thailand's Leading Homecare Marketplace