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Big C's For Thai Hotel Group

Category: Hotels, Posted:22 Oct 2012 | 06:00 am

For Thailand's Centara Hotels and Resorts, the branding strategy remains entrenched in Plan C.
Taking a look at the chain's tier approach there is from top to bottom Centara Grand, Centara, Centara Boutique Collection and Centra.
A recent add on is the group's spa brand which is called Cens.
As for the upcoming budget rollout there is strong speculation that this will be a C name as well.

Other News

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Phuket’s Message To The World Welcome Back Home

Category: Tourism, Posted:24 Jun 2021 | 12:06 pm Tourism eyes around the world are focused on a resort island in Thailand next week for the reopening of international, vaccinated travel to the Phuket Sandbox. A key emerging storyline from the island’s frenzied runaway to 1st July has been the remarkable cross sector partnerships that has become a true catalyst of change. Phuket’s private […]
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Booze Is Back In Phuket Restaurants

Category: Tourism, Posted:23 Jun 2021 | 08:21 am Good news in the lead up to the Sandbox, the alcohol ban in island restaurants has been lifted. Alcohol can now be served in eateries until 23:00 daily. Pubs and entertainment venues are still closed for the moment. Special events up to 200 people are allowed. Expect more reforms on restrictions in the days leading […]
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More Than One Sandbox? WTF

Category: Tourism, Posted:22 Jun 2021 | 06:00 am Yes, nine days to go to the Phuket Sandbox and things are slowly becoming more clear. Baby steps and the island is getting ready despite waiting for the final set of rules and regulations. For now, it’s coming and we simply can’t wait. Meanwhile in Phuket: Catch the latest Thai Road Trip episode from Delivering […]