Centara Moves Into Budget Hotels
Thailand's largest hotel operator Centara Hotels & Resorts is entering the budget tier segment with a new 'Centra' brand.
The first property under the new flag will be Patong's Centra Ashlee Patong which will open within this year.
According to the group other signings will be announced shortly.
Another Thai hospitality entity Onyx (formerly Amari) will also be rolling out a limited service model 'Ozo' along with Kevin Beauvais InVision group with their 'Glow' properties.