China Cambodia Love Affair
Thailand's next door neighbor Cambodia is trying hard to tap into the mainstream tourism sector.
One of the fastest ways is to 'fish where the fish are" and in this case it's nearby China.
Tourism numbers to the country hovering around the 3 million mark.
In 2011 the number of Chinese visitors stood around a quarter of a million.
Tourism officials are looking to increase this to 1 million by 2020, spurring by a series of economic cooperation deals inked last year.
One of the key stimulators is an allowance of more direct flights, with Angkor Wat being one of the key attractions for visitors.