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C9 Hotelworks Founder and Managing Director Bill Barnett is a noted columnist, author and leading authority on travel trend, hotels and property.View all the books from C9
Word comes on the news buzz that upscale budget chain Yotel are serious about expanding into Asia.
After a start up with airport properties in the UK and Amsterdam, next came a flagship property in New York City.
Comments on development plans in Asia have sidelined China in a surprise move and are focused more to gateway cities such as Singapore and Hong Kong.
Yotel remains positioned as a premium budget offering and their business model needs uplift in order to execute what has become an acclaimed design and operating standard.