India's Budget Carrier IndiGo Spur NEO's
The recent entry of India's budget airline IndiGo is already setting the stage for what is being hailed as the NEO's or new economic order.
One of the regions true success stories the airline has swiftly come to prominence and now by volume is India's second largest carrier.
Given low airfares and the expansive size of India's own domestic destinations, Thailand presents an affordable alternative for what was previously an in-house market.
On recent trips to South Asia in Sri Lanka and India, hoteliers are already starting to talk about concerns that Thailand's relatively low price points for accommodation are creating serious competition for them in their own markets.
As Phuket's hotel pipeline continues to spiral upward as does Bangkok, expect both to try to tap increasingly into the India market.