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Jumeirah Launches VENU Brand

Category: Hotels, Posted:13 Jun 2010 | 13:46 pm

Luxury hotel ground Jumeirah have launched a new five star brand VENU. Stated ambitions call for it to be contemporary, have strong local roots and cultural immersion; hence something along the lines of 'think globally, act locally.”
The core Jumeirah brand remains positioned above VENU. Bangkok based Keen Media have worked with the Middle East group on the identity side.

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