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NEW BRAND Amari's Colours & Rhythms Campaign Targets Midscale

Category: Hotels, Posted:22 Dec 2009 | 07:28 am

Back of Amari's newfound strategic expansion and growth ambitions the group will launch a new 3 star brand back of it's Colours & Rhythms campaign in Q1 of next year. While the core existing properties are positioned in the 4 star tier, the new rollout is targeting mass emerging markets including China and India. The naming of the brand is expected to be announced at the launch.
Combining a core asset based of owned properties the group has geared up its management team to expand though a combination of investment and outside contracts. For now all of Asia Pacific is in the pipeline's radar so look forward to a Thai brand export now looking to grow abroad.

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C9 Hotelworks Releases New Phuket Hotel Market Update Report

Category: Hotels|Tourism, Posted:16 Mar 2023 | 00:29 am According to C9 Hotelworks new Phuket Hotel Market Update 2023, the resort island’s tourism recovery has accelerated over the past six months. With the removal of Thailand’s pandemic travel restrictions in 2022, airlift quickly ramped up as India and Malaysia were key early source markets. Over the current winter season aside from the return of […]
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Destination Ink Radisson For Patong Hotel

Category: Hotels, Posted:12 Mar 2023 | 23:16 pm Phuket’s hotel brand conversion trend is continuing, with the latest move having Radisson sign a deal for a 390-room hotel in Patong. Owned by the Destination Group, the property will be branded as a Radisson. This is the fourth recent conversion by Destination with one more Radisson and two Holiday Inns by IHG. Expect more […]
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Hilton Phuket Arcadia Reflagged To ACCOR’s Pullman Brand

Category: Hotels, Posted:03 Mar 2023 | 07:35 am One of Phuket’s largest hotels, the 662-room Hilton Phuket Arcadia Resort has been reflagged under ACCOR’s Pullman brand. The hotel, which will be named Pullman Phuket Arcadia Karon Beach Resort will operate as a Pullman effectively in April of this year, and a staggered 24-month refurbishment program undertaken. With this addition, there will be three […]
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