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Outrigger Re-Launches Second Brand And Alliance

Category: Hotels, Posted:18 Apr 2016 | 06:00 am

US-based resort group Outrigger whose regional operating headquarters is located in Phuket have formally re-launched their second brand OHANA.

OHANA HOTELS by Outrigger is a mid-tier, off beach leisure oriented brand.

Outrigger has also joined the Global Hotel Alliance (GHA) network that currently has 33 independent brands with over 500 properties.

The marketing alliance is aimed on loyalty and marketing synergies.

Some of GHA’s notable group affiliations include Alila, Anantara, Pan Pacific and Marco Polo.

Other News

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New Phuket Hotel Market Update 2024 Report From C9 Hotelworks

Category: Hotels|Tourism, Posted:17 Apr 2024 | 19:06 pm Phuket’s tourism industry is undergoing an ongoing rebound, with last year’s airport passenger arrivals edging towards pre-pandemic figures according to C9 Hotelwork’s Phuket Hotel Market Update 2024. While hitting 7 million, it was still short of the 9 million mark set in 2019. This year the trend is continuing with 1.62 million arrivals to date […]
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Delving Into the Real Estate Rental Landscape of Phuket

Category: Opinion|Real estate, Posted:16 Apr 2024 | 09:39 am Given the backdrop of a booming Phuket real estate sector, one area that is often overlooked is the rental market. Despite a vibrant vacation short-stay segment, there remains a strong demand for extended and long-stay rentals across the island. Rental demand coming out of the COVID19 pandemic experienced sustained uplift and has continued to perform […]
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Inside the Numbers. The Potential of a Phuket Property Bubble

Category: Real estate, Posted:13 Apr 2024 | 13:12 pm One of the most common questions I am asked these days is about a potential Phuket real estate bubble. While it’s a popular buzz term, so many who ask the question don’t understand what a bubble is. The most notable real estate bubble in recent history was the subprime housing crisis in the United States […]
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