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Phuket Tourism "By The Numbers" At AMCHAM Event

Author: Bill Barnett. Category: Hotels. Posted: 8th Sep 2015

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How are Phuket's hotels really performing in the current challenging market conditions? On Friday October 30th the American Chamber of Commerce (AMCHAM) Greater Phuket Chapter has organized a tourism event at the Outrigger Laguna Phuket led by STR Global's Area Director Asia Pacific Jesper Palmqvist. STR is the leading global performance indicator for hotels and showcased at the event will be a look into the past, present and forward outlook for the island, by presenting STR's substantial data.

Be it the Chinese economic crisis or else the Russian rouble decline, disruptive events continue to pressure Phuket hotel rates. What about the great debate over chasing rates or occupancy? Mark Simmons, Outrigger Hotels and Resorts Vice President Sales and Marketing for Asia Pacific will join Jesper on stage and lead a discussion, providing insight into strategy in a volatile marketplace.

Registration for the event begins at 4:30 p.m at the Outigger Laguna Phuket Similan Ballroom with the session running from 5:00 p.m. to 6:00 p.m. Admission is open to the public and is THB 100 for non-members . Networking drinks will follow.

To sign up for the event, please visit the website www.amchamthailand.com or contact Sarudha Netsawang by email at [email protected]

About STR Global

STR and STR Global tracks supply and demand data for the hotel industry, providing valuable market share analysis for global hotel and investment companies and agencies. STR Global's mission is to democratise data intelligence and provide one standardised worldwide platform, consistent methodology, transparency and quality service around the world. With more than 50,000 hotels participating in our hotel performance surveys, we are the world's foremost source of historical hotel performance trends on daily and monthly basis. We offer standard reports and customized data sets that help you to understand historic and forecasted market performance and supply and demand dynamics for the hotel industry, but also future supply pipeline as well as P&L data. STR and STR Global can be of assistance to operators, owners, investors, destination management companies, local and national governments, vendors, developers, advisors and financiers alike.

About Jesper Palmqvist

Jesper Palmqvist is based in Singapore as Area Director Asia Pacific for STR Global - leading the company and regional team in sales, strategy and development for the region.He has twenty years of experience in both supplier and aggregator sides in hospitality, online travel and IT through various verticals in regional European IT start-ups and hotel chains, as well as global companies such as Orbitz Worldwide, Wyndham Hotel Group and Groupon. As a strong supporter of big data facilitation he works to increase the engagement in data intelligence and clarify the decision making for hospitality, research and investment companies in Asia Pacific. Jesper frequently presents the latest trends and updates at industry events in the region.

About Mark Simmons

Vice President, Sales and Marketing, Asia-Pacific Outrigger Resorts based in Phuket. With 25 years of high end market experience in the hospitality Industry in Asia-Pacific. Mark has previously held senior positions throughout the Asia-Pacific and Middle East Regions including Area Managing Director Asia Pacific Preferred Hotel Group, Vice President Sales and Marketing Silverneedle Hospitality Singapore, Director of Sales and Marketing - Asia for Accor Hotels Asia-Pacific, Vice President-Sales and Marketing for Century International Hotels and Director of Sales and Marketing for the Jumeirah Beach Hotel in Dubai.

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