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Six Hotel Groups Invest Into Search Engine

Category: Hotels, Posted:20 Feb 2012 | 06:00 am

In an effort to keep revenue streams out of the hands of OTA's (online travel agents), six major hotel chains have invested in a new hotel search engine called Room Key.
Joining in on the consortium are InterContinental, Hyatt, Marriott, Wyndham, Hilton and Choice.
Technology for the system came via a third party acquisition of 'helicopter.'
Room Key DNA is said to be aimed at ease of booking, speed and simplicity.
Google continues to merge into peripheral spaces and certainly this sets the hotel groups on a possible collision course with the mighty search icon.

Other News

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Patong Hotel Conversion For Banyan Tree’s New HOMM Brand

Category: Hotels, Posted:12 Jan 2022 | 08:00 am The 71-room Bliss hotel in Patong, Phuket has been converted to Banyan Tree’s HOMM brand. Banyan Tree is looking to fast-track expansion with three new brands a key strategy of conversions of existing hotels. The HOMM Bliss Southbeach Patong is the debut for the lifestyle-focused HOMM. Expect more announcements shortly on new Banyan Tree brands […]
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Three More Thailand Sandboxes Join Phuket On Tuesday

Category: Tourism, Posted:09 Jan 2022 | 20:33 pm The Thai government has added three more  Sandbox destinations along with Phuket for vaccinated international travelers. Effective on Tuesday 11th January 2022, Phang Nga (including Khao Lak), Krabi, and Surat Thai (Koh Samui, Koh Pha-ngan, and Ko Tao) will be open to Sandbox visitors. The current Sandbox restrictions mean a minimum of seven-night stays in […]
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Choice Brand For New Phuket Hotel

Category: Hotels, Posted:30 Dec 2021 | 09:37 am The new upscale Quality Resort and Spa Patong will open in early 2022. Quality is a brand under Choice Hotels International, and the property is operated under a master-franchise agreement with a third-party management group La Vie Hotels & Resorts. La Vie currently operates a number of hotels across Asia Pacific. With 88-rooms, the Quality […]