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Six Hotel Groups Invest Into Search Engine

Category: Hotels, Posted:20 Feb 2012 | 06:00 am

In an effort to keep revenue streams out of the hands of OTA's (online travel agents), six major hotel chains have invested in a new hotel search engine called Room Key.
Joining in on the consortium are InterContinental, Hyatt, Marriott, Wyndham, Hilton and Choice.
Technology for the system came via a third party acquisition of 'helicopter.'
Room Key DNA is said to be aimed at ease of booking, speed and simplicity.
Google continues to merge into peripheral spaces and certainly this sets the hotel groups on a possible collision course with the mighty search icon.

Other News

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Thailand’s Sandbox Is Not A Quarantine

Category: Tourism, Posted:12 Jun 2021 | 10:45 am As we are 19 days away from Thailand’s Sandbox tourism reopening in Phuket, there continues to be a misunderstanding of the overall rules and the term quarantine is incorrectly used. Quarantine by definition is isolation, whereby Sandbox travelers will be able to move throughout their hotel, visit beaches, restaurants, shops etc. Remember Phuket is about […]
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C9 Hotelworks Releases New Krabi Report

Category: Hotels, Posted:07 Jun 2021 | 06:00 am Comparing major Southern Thai resort destinations, Krabi is one that historically balances well between the international and domestic markets. In the new Krabi Hotel Market Update from C9 Hotelworks, we take a look back at pre-Covid trading to examine from what point hoteliers hope tourism will upcycle towards recovery and what will the trends be. […]
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SHA Plus Program In Focus

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