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Starbuck's Drop Logo Words, Hotels To Follow?

Category: Hotels, Posted:06 Feb 2011 | 06:00 am

Here it is version 4.0 of the new Starbucks has gone one color simple and kicked all the words of its iconic coffee cup logo.
Citing the transition the new mono icon will be more aligned with movement into emerging media and technology. Welcome to the golden age of Tweets and Facebooking.
Question is how long before the stair slow reacting hotel industry will take to catch the new wave of consumer friendly brand building.
Marshall McLuhan's time capsule phrase "the media is the message" which rolled out in 1964 could not be more relevant then today.

Other News

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PHIST 2021 – Sustainable Asia RE-defined Coming 28 October

Category: Hotels, Posted:11 Oct 2021 | 09:11 am The fourth annual Asian-based sustainability-focused learning event PHIST 2021 will take place in a dynamic virtual setting on 28th October. Organized in Phuket, Thailand with speakers from across the region. PHIST (Phuket Hotels for Islands Sustaining Tourism) has established itself as a leading forum in Asia for sustainable tourism, environmental education for hotels as well […]
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Lonely Planet. Ultimate Vacation Homes. More Phuket Meds

Category: Tourism, Posted:07 Oct 2021 | 21:02 pm It’s Friday and we have a trio of video insights for you. Listen to an intriguing talk with Joe Cummings who is behind the first Lonely Planet Thailand guidebooks. Hear seven short real estate talks on the latest trends. And then, how is Thanyapura looking to expand their medical footprint across Phuket. Right here. Right […]
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Two Neil’s For Six Senses

Category: Hotels, Posted:03 Oct 2021 | 17:35 pm Veteran Asia-Pacific hotelier Neil Palmer has been named Chief Operating Officer of Six Senses Hotels Resorts Spas. Palmer is best known as a stalwart executive at Starwood Hotels & Resorts. Meanwhile, Neil Jacobs continues in his role as Chief Executive Officer. Former Six Senses COO Guy Heywood has moved to boutique chain Habitas Hotels.