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Taj Debut's New Resort Brand Vivanta

Category: Hotels, Posted:20 Sep 2009 | 10:30 am

Leading hotel chain Taj who are developing the ultra luxury Taj Exotica on Koh Lon island have opened their first Vivanta branded resort in the Maldives. Back of their stated ambition to twin upscale accommodation with value for money the resort is aimed at the smaller boutique market which is gathering momentum against the larger institutional hotel brands.
Other chains now embracing this market include InterContinental Hotel Group with Indigo and ACCOR with its M Gallery. Phuket has seen the positioning proposition work in the context of Twin Palms and now Cape Sienna, so it's yet to be seen if chains can deliver more personal guest experiences without the heavy reliance on bulk standard operating procedures and over institutionalized approach.

Other News

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Direct International Flight For Koh Samui Coming

Category: Tourism, Posted:27 Jul 2021 | 11:29 am Koh Samui is set for the resumption of international flights from Singapore on the 1st of August. Under the Samui Plus program and expecting increased demand, Bangkok Airways is taking this first step for the direct overseas service. The initial stage is three flights a week on Monday, Thursday and Sunday. Meanwhile in the Phuket […]
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Thailand Property Takes Urban Flight As Lifestyle Takes Over

Category: Real estate, Posted:26 Jul 2021 | 06:00 am Thailand’s resort real estate markets have experienced a dramatic reset in buyer profiles over the past eighteen months of the pandemic. A strong wave of domestic demand has seen Thais flocking to the country’s leisure destinations and snapping up holiday or second homes. According to new data released by Thai property portal FazWaz, the popular […]
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Just Another Sunday – Catch-Up

Category: Tourism, Posted:25 Jul 2021 | 15:08 pm It’s a great day to catch up on last week’s video sessions. Check out a replay of the special Business Insider Thailand Resort Property online event.  We also talk to a leading Thai developer on rewriting the map in Northwest Phuket, where a second resort-styled CBD is emerging and finally more on the ongoing Sandbox. […]