Thailand Wagging The Dog
Yes you heard it right, the popular public relations term 'wagging the dog' looks set to emerge on news that the Thai Government is set to boost brand Thailand.
After the media beating all things Thai took for the first half of the year the Finance Ministry has now reportedly engaged a US based public relations outfit Podesta Group.
Comments attributed to the Finance Ministry have said an image boosting shot in the arm is targeting the overseas investment community and international media.
Wag that tail baby.