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Thailand's Centara Hotels Moves into Budget Segment

Category: Hotels, Posted:08 Mar 2009 | 16:06 pm

Looking to diversify into the highly profitable limited service low cost budget area the Central groups hotel arm Centara have announced they are entering a joint venture arrangement with an international overseas operator. Using a development strategy of diversifying their portfolio with some owned and other pure management contract arrangements the chain is targeting a growth of 20 properties located in key domestic markets.
The last year has seen a phenomenal growth of ACCOR's IBIS brand though out the country and key competitor Holiday Inn Express currently has a number of projects under development. Other international brands such as Carlson's Park Plaza and Hiltons Hampton Inn have been aggressively targeting regional expansion with similar operating models.
Low cost or budget travel brands are on the rise here given the success of such LCC's (low cost airline carriers) AirAsia, Tiger and Jetstar offering no frills services at competitive pricing. Pricing points for IBIS products are in the THB 1,000 – 2,000 baht level and focus on internet based reservations.

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Cambodia Business Briefing – What Comes Next?

Category: Hotels|Real estate|Tourism, Posted:19 Oct 2021 | 08:13 am Hotels, tourism, and real estate are featured in next week’s virtual event – Cambodia Business Briefing. Organized by C9 Hotelworks and Delivering Asia Communications, the session will be on Tuesday 26th October, 3:00 pm Phnom Penh/Bangkok Time | 4:00 pm Singapore/Hong Kong. Cambodia remains one of Asia’s top-up and coming marketplaces. Pre-pandemic, its pace of […]
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PHIST 2021 – Sustainable Asia RE-defined Coming 28 October

Category: Hotels, Posted:11 Oct 2021 | 09:11 am The fourth annual Asian-based sustainability-focused learning event PHIST 2021 will take place in a dynamic virtual setting on 28th October. Organized in Phuket, Thailand with speakers from across the region. PHIST (Phuket Hotels for Islands Sustaining Tourism) has established itself as a leading forum in Asia for sustainable tourism, environmental education for hotels as well […]
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Lonely Planet. Ultimate Vacation Homes. More Phuket Meds

Category: Tourism, Posted:07 Oct 2021 | 21:02 pm It’s Friday and we have a trio of video insights for you. Listen to an intriguing talk with Joe Cummings who is behind the first Lonely Planet Thailand guidebooks. Hear seven short real estate talks on the latest trends. And then, how is Thanyapura looking to expand their medical footprint across Phuket. Right here. Right […]