TO DISCUSS YOUR PROJECT OR LEARN MORE ABOUT OUR SERVICES:

  • This field is for validation purposes and should be left unchanged.

AirAsia Vietnam Joint Venture Mirrors Thailand Strategy

Category: Tourism, Posted:27 May 2010 | 06:00 am

In what will no doubt be a surge for both tourism and business in Vietnam is the recently announced joint venture between leading budget airline AirAsia and VietJet Air.
Adopting a similar strategy to how the carrier expanded in Thailand with the Thai AirAsia model, clearly the structure allows a far easier method of penetrating domestic markets which are traditionally highly restructured to incursions by international operators.
There does remain the danger and volatility to creating a network based on joint venture companies which could see brand standard variances and differing financial models in the long term though.
As for now AirAsia certainly is rapidly becoming one of the most prolific success stories in the region.

Other News

Read more

Bid Now. Only 8 Days Left For the PHAB Great Travel Auction

Category: Hotels, Posted:04 Jun 2024 | 07:52 am There are only 8 days left to bid on this year’s non-profit Phuket Hotels Association online charity travel auction. Amazing travel stays from London, Australia, Bali, Dubai, Paris, Maldives, and of course Phuket, Bangkok, and Koh Samui. There is even a vacation stay in Bhutan. All of the proceeds go to support the hospitality scholarship […]
Read more

Dusit Ties Up With Layan Verde Phuket Branded Residences

Category: Hotels|Real estate, Posted:26 May 2024 | 16:53 pm Thai hospitality group Dusit International has signed a deal with VillaCarte Group for their upcoming Layan Verde project in Bangtao Phuket. The agreement covers 633 units under two brands – Dusit Residences and a Dusit Collection Hotel. An opening is planned in 2027 with a key highlight being an EDGE environmental certificate. VillaCarte Group has […]
Read more

Koh Samui Gets New Daily Direct Flights From Singapore

Category: Tourism, Posted:14 May 2024 | 09:32 am In a major boost for Koh Samui tourism, Singapore’s Scoot Airlines has commenced daily flights. Currently, there is a daily flight, with a second flight expected to be added in June of this year. Scoot is a subsidiary of Singapore Airlines. The airline is using Embraer E190-E2 aircraft which accommodate 112 passengers on the route. […]
SiaJai logo

Thailand's Leading Homecare Marketplace