TO DISCUSS YOUR PROJECT OR LEARN MORE ABOUT OUR SERVICES:

  • This field is for validation purposes and should be left unchanged.

Brand Karma Aquired by SilverNeedle

Category: Hotels, Posted:13 May 2017 | 14:05 pm

The journey of SilverNeedle Hospitality has taken a new turn with the acquisition of Morris Sim’s Brand Karma outfit.

Sim who worked for Microsoft in a former life, is well known in Phuket as a Director for Montara Hospitality (Trisara).

In the new shift SilverNeedle has renamed their hotel brand as Next Hotels and created an in-house design, digital and architecture group named Next Story.

Also signing on is ex-IHG Asia Pacific head Patrick Imbardelli as a member on the Board of Directors.

SilverNeedle has gone though a number of changes after starting  as Nadathur. Then acquiring Bill Black’s Ativa Hospitality. Buying over Constellation Hotels in Australia with a largely domestic brand stable. And later launching Sage Hotels. Now the path is Next it seems. 

Other News

Read more

Vietnam Tourism Voices  – The Tiger Roars Back

Category: Tourism, Posted:24 Sep 2021 | 13:40 pm Next Tuesday join C9 Hotelworks and Delivering Asia Communications for an in-depth look at Vietnam’s return of the international marketplace. Vietnam’s tourism and hotel market is focused an upcoming ‘Sandbox-style’ reopening for international travel. With the Vietnamese resort island of Phu Quoc taking center stage in a proof of concept, the hospitality industry in this […]
Read more

Manic Monday. No Rain, No Rainbows

Category: Tourism, Posted:20 Sep 2021 | 14:24 pm Rainy days and Mondays are no reason to get down. We have three new Thai Road Trip episodes from C9 Hotelworks and our friends at Delivering Asia Communications for you. Have a seat, throw the umbrella out the window and take a look now. INSIDE STORY Bill Heinecke’s Phuket Resort Home Phuket Hotel Insight – […]
Read more

After The Sandbox – Phuket Hotels Ask What’s Next?

Category: Hotels, Posted:16 Sep 2021 | 09:37 am The resort island of Phuket’s proof of concept Sandbox advantage looks to dramatically change come October. Since the first of July island hotels have experienced considerably higher occupancy levels and much-needed revenue from international arrivals. This has been Sandbox generated, and travelers, not necessarily tourists. Bangkokians fleeing the red zone situation have also aided in […]