TO DISCUSS YOUR PROJECT OR LEARN MORE ABOUT OUR SERVICES:

  • This field is for validation purposes and should be left unchanged.

Thailand Takes A Page From The Donald Trump Playbook

Category: Tourism, Posted:23 Aug 2016 | 15:46 pm

It’s early morning in Japan, and outside my window typhoon inspired rain is gaining momentum. Thankfully I’m inside, warm, dry and have two cups of coffee lined up. The second one, just in case.

My email in box is seeing a steady stream of questioning messages about the new Thai visa-on-arrival fee increase of 100% that kicks in September 27th. From THB1000 to 2000, the volume market of China and some others will likely see wholesaler and tour operators trying to figure out how to pass the cost on, plus will likely look at Plan B options.

 Perhaps someone in Bangkok didn’t get the memo about the recent bomb blast in Southern Thailand. Everywhere I have been traveling overseas the past few weeks the first question that comes up after I mention listing in the country is “what about the bombs?”

Of course most media accounts seem to reflect the simple message that nothing has changed and everything is okay But sentiment and image are key to tourism and there has been some tarnish. The decision now to double fees in a shot directly at our biggest tourism markets would appear to be ill advised. Why announce a massive promotional campaign post event to get the gravy train back on the road, and then step outside and shoot the industry in the back with a significant cost increase?

Will the cost increase mean that service at airport lines will be improved and more so in the quest for quality instead of quantity, shouldn’t this mandate also be for the AoT, Immigration and other tourism facing departments to step up their acts also to provide better products and services?

Over the past year we have seen most of our Southeast Asian neighbor loosen visa policies to increase Chinese travelers as they view Thailand’s surging numbers with envy and desire. Why are we now so intent rejecting those who wish to come to the Kingdom spend money and come often? They can and will go elsewhere, with the main driving factor being cost.

Thankfully Donald Trump is a world away but the concept of his wall which would cut off an entire nation from a friendly neighbor has found its way East. Should Thailand put up a wall, which in this case is an economic one when the main goal in the second half of 2016 is to look at recovery? The logic of this move escapes me, and more importantly the Thai tourism sector needs to be vocal on what could be a significant sideways venture. 

That second cup of coffee calls. Bill out.

 

 

Other News

Read more

How Urban Flight and Lifestyle Seekers Have Changed Phuket Real Estate

Category: Real estate, Posted:25 Sep 2022 | 10:44 am Urban flight and a continuous stream of incoming lifestyle residents to Phuket are dramatically shifting Southeast Asia’s leading resort real estate market landscape. The new island property mantra is dominated by surging demand for single-family homes and larger condominiums. Phuket has witnessed a sharp change from 2019 when over 9 million tourists sought a place […]
Read more

Destination Group Transacts Khao Lak Hotel

Category: Hotels, Posted:21 Sep 2022 | 16:21 pm The Destination Group has acquired a partially completed beachfront 400-key hotel in Khao Lak, Phang Nga. What was named the Mora Resort which is under construction will see Destination fully complete and brand the property. An opening in late 2023 is planned for the hotel which is located near the JW Marriott. Access to Khao […]
Read more

Soho House Bangkok Opening in December

Category: Hotels, Posted:21 Sep 2022 | 13:09 pm Uber global social brand Soho House will debut in Bangkok this December 2022. Located in the former Eugenia hotel in Sukhumvit Soi 31, the property has been reinvented. With three floors of facilities, food, beverage, and cultural events are also set to be showcased. Soho  House Bangkok membership is set at THB135,000 per year, with […]
SiaJai logo

Thailand's Leading Homecare Marketplace